When matching stages of the design process to user behavioural stages clearly identified, we can draw the journey to user happiness.
All in Design
Designing with Compassion
Compassion is at the heart of the design process because it maintains us in pursuit of user happiness.
One Year of UX Bantu: What I learned
A year ago, I wanted to showcase some of the various ways UX is deployed in Africa and started curating an email newsletter, UX Bantu. Here are the 3 things I've learned this first year doing it.
Why Digital Data Should Matter In Our Emerging Economies
In our countries where people are adopting digital lifestyles, we have a unique opportunity to design human-centered policies with data.
Understanding the Cameroonian User
I recently gave a 15-mn UX talk during the Silicon Mountain Conference in Buéa, the biggest tech ecosystem in Cameroon. A great opportunity to present a few behaviours startups can leverage to create usable products in the country.
3 Characteristics of Good Design
Good design has to embody simplicity, usability and accessibility. I briefly explain what these 3 aspects encompass to me.
Pretty is good, Functional is better
Since I moved back home, I have been truly amazed by the ingenuity people deploy to solve their problems. Often without proper qualifications, they manage to create exceptional products that work and are answers to real life problems, people's daily problem. It has been a true source of inspiration for me to better understand that design is not about making it pretty, it's about making something that works well for people.